About
Founder. Operator.
Builder.
I'm Prathmesh, CEO and co-founder of Salk AI, an AI-native advertising and creative studio based in Nagpur, India.
I studied engineering at BITS Pilani, then spent years in performance marketing at Pixis AI and on Misfits Market with Rubix Agency, personally managing $30M+ in Meta ad spend.
These days I build the systems myself: AI voice infrastructure, full-stack products and agentic workflows that let a small team operate like a big one.


I think in frameworks: barbell strategies, outcome-ownership models, and companies run mostly by agents.